With our Product Launch just around the corner on November 16th, 2015, we thought we would take this opportunity to explain how we are go about bringing Guradian to the world.  We will be launching Guardian via a crowdfunding campaign through the website: www.indiegogo.com.  If you haven't had a chance to check out their site, you should take the time. They’ve got some pretty cool campaigns going on right now.  Indiegogo.com specializes in hosting campaigns like ours.  They have been working hand-in-hand with us to make our launch a success (more on this in a later post).  So with that, let’s answer three of the most common questions we have received:

What is a Crowdfunding Campaign?

Crowdfunding by nature is a grass roots, community driven effort.  Basically it is the act of many people or communities contributing money to a project in exchange for a good or service.  It also gives these supporters an opportunity to give the campaign owner feedback on what is important to them or what they want to see in that particular good or service.

Why Veri-Fire is doing Crowdfunding?

Manufacturing a product like Guardian is quite expensive and, in order to bring it to you, we need your help.  Crowdfunding is a community effort and allows us to start down that path.  Veri-Fire’s mission is very much community-oriented.  We want to lead and inspire our communities to realize the reality of practical firearm safety.  Our families are just as important to us as yours are to you.  As such, we want Veri-Fire to be built and informed by the communities we all belong to.  We know this is bigger than ourselves and look to you, our community members, who are willing to be a part of this journey with us.  Guardian is a revolutionary product but not the only thing needed to help inspire greater firearm safety in all of our homes.  It’s our communities…it’s you that is needed!  You are the key to moving Guardian forward.  We hope to have your support as we bring ready, reliable and responsible firearm safety options to the world.

How Can You Participate?

On Monday, November 16th at 9 am CDT, Guardian will officially launch via our Indiegogo Crowdfunding site.  By accessing any of our announcement links distributed here at www.veri-fire.com, on Facebook (https://www.facebook.com/VeriFireLLC), and Twitter (https://twitter.com/Veri_Fire), you will gain access to links sending you directly to our campaign page.  During our campaign, you will have an opportunity to purchase discounted products, lifetime memberships in exclusive community groups or even contribute money to help worthy causes that promote firearms safety.

Through the same links, you will be able to amplify the message and help our campaign grow through referrals.  As the amount contributed increases, we will be able to make more options and product capabilities available to our supporters through “stretch goals”.  We’ll tell you more about referrals and “stretch goals” in the coming days.  In the meantime, please join us in our “two-week out” preparations by letting your friends and family know about our campaign and spreading the word to everyone you know.  Finally, don’t forget the pre-launch discounts for Guardian that are available now.